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Pulse by Prudential promotes well-being among Thais

Bangkok, Thailand, 29 September 2020 Prudential Life Assurance (Thailand) Public Company Limited (“Prudential Thailand”) launched ‘Pulse by Prudential’ (Pulse), an artificial intelligence (AI)-powered mobile application that helps individuals proactively manage their health and well-being earlier this year. In celebration of the ‘World Heart Day’ today, Prudential Thailand’s management team, led by Mr. Robin Spencer (middle), Chief Executive Officer, and employees held special activities at the Skywalk of BTS Chong Nonsi Station to raise awareness of the importance of having a healthy heart. The company also highlighted how Pulse leverages on digital technologies to serve as a 24/7 health and wellness partner, providing innovative health insights and wellness tips that meet individuals’ needs. During the event, Prudential Thailand announced its partnerships with Virgin Active, Sizzler and Squeeze to provide exclusive privileges to Pulse users starting from today until 31 December 2020.

Details of the privileges

Virgin Active: 1 Day pass plus 1 Exclusive Personal Trainer session, available at Virgin Active Empire Tower; InBody test/analysis, and a tailored-made fitness training program for 45 minutes
Sizzler: Special discount of 100 THB for the Combination Platter valued at 399 THB*

Central Retail: 100 THB e-Coupon for shopping at Central Department Store with a minimum spending of 1,000 THB*

Absolute You: One free trial yoga class*

Squeeze: One free classic smoothie drink (16 oz.)*

*Starting from 7 October 2020 to 31 December 2020

Download Pulse for free at or on iOS and Android to manage health and receive personal wellness services.

About Pulse by Prudential

Pulse by Prudential is a digital health app and the first of its kind in the region to offer holistic health management to consumers. Using AI-powered self-help tools and real-time information, the app serves as a 24/7 health and wellness partner to users, helping them prevent, postpone, and protect against the onset of diseases. Pulse is part of Prudential’s region-wide strategy to provide affordable and accessible healthcare to everyone across Asia by leveraging digital technologies and best-in-class partnerships.

Following the regional launch of Pulse in Malaysia in August 2019, Pulse is now available in a total of 11 markets and includes a growing suite of value-add services, such as a symptom checker and health assessment, personal wellness services, and video consultations with certified doctors and specialists.

Since its launch, Pulse has been downloaded more than 9 million times* in Asia to date. Pulse is currently available on the Apple/Google Play stores in Cambodia, Hong Kong, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Taiwan, Thailand, Vietnam. 

For more information, and to download Pulse, log onto

*as at 28 September 2020


About Prudential in Thailand

Prudential has operated in Thailand for more than 24 years through Prudential Life Assurance (Thailand) Public Company Limited. Prudential serves more than 1.6 million customers in Thailand and manages more than Thai Baht 112 billion of assets on their behalf. In 2019 the Thailand business grew IFRS operating profits by 8 per cent to USD 170 million and Life Weighted Premium by 8 per cent to USD 619 million.

Note: Life Weighted Premium represents new and renewal regular premium plus 10 per cent of single premium.