Prudential Thailand, TK Park, and JA Thailand
Host Financial Literacy Workshops,

Prudential Thailand, together with TK Park and Junior Achievement Thailand (JA Thailand), supported the financial literacy event through volunteer teacher workshops. The event aimed to simplify financial concepts for families and interested individuals, including 5th and 6th graders from Suan Lumphini School in Pathumwan District, Bangkok.

At the event, Ms. Nichapat Na Thalang, Assistant Vice President of Sustainability, Prudential Thailand, represented the company in welcoming participants. M.L. Pariyada Diskul, Executive Director of Junior Achievement Thailand Foundation (JA), spoke about the collaboration and efforts with the Ministry of Education. Additionally, Mr. Yuttinai Yungcharoen, a representative from TK Park, discussed the ongoing support for the Cha-Ching activities and future collaborations on sustainability and other topics with the company.

The event featured various activities to promote financial literacy through the Cha-Ching cartoons, which help educate Thai youth on four main topics: EARN, SAVE, SPEND, and DONATE. These were delivered through active learning and edutainment programs, including jigsaw puzzles of Cha-Ching characters, piggy bank making activities for parents and children, and financial matching games. Volunteer teachers from Prudential Thailand participated in these activities as well.