Prudential Thailand has launched three inspiring stories under the theme “Real Stories, Real Promises,” extending its regional brand campaign “Promises, made real” across digital platforms, social media and out-of-home media throughout Bangkok. The campaign forms part of Prudential Group’s regional brand initiative, launched simultaneously across eight markets in Asia, with content tailored to reflect the unique contexts and lifestyles of people in each market. Believing that every promise matters, Prudential Thailand brings these three stories, inspired by real-life experiences, to life to reaffirm its commitment to standing alongside people through life’s most meaningful moments, celebrating their achievements, nurturing their hopes and supporting the people they love. The three stories under “Real Stories, Real Promises” are based on real-life experiences, each reflecting a different personal promise. Some promises serve as the driving force behind the pursuit of success, while others inspire people to follow their dreams and find meaning in life. The stories include:
- “I Promise to Pursue Higher Education” tells the story of Somjeed (Pawanrat Ropru), a young woman who overcame life's many challenges to fulfil the promise she made to her mother to pursue higher education, ultimately achieving her dream of success. Watch her full story at https://link.prudential.co.th/kToEm
- “I Promise to Find Happiness” shares the story of Toey (Rapida Boonsri), a woman driven by hope, who made a life-changing decision to devote herself to caring for her ill mother. Watch her full story at https://link.prudential.co.th/hQd4r
- “I Promise to Get Better” features Khun Ying (Suchada Charoenkham), the devoted wife of “Doctor Sea”, who stands by her husband as he battles a serious illness. Although his body can no longer move, his spirit remains unbroken, as he holds on to his determination to stand by the person he loves once again. Watch their full story at https://link.prudential.co.th/F8Yrs
After watching these inspiring stories, Prudential Thailand invites everyone to share the inspiration rather than keep it to themselves. Join the “Real Stories, Real Promises” activity on Facebook and stand a chance to win a Starbucks e-Coupon worth THB 100, with 30 prizes available. To participate: Like the Prudential Thailand Facebook Page. Watch all three inspiring stories. Share your favourite story on your Facebook timeline and set the post visibility to Public. Take a screenshot of your shared post and comment with the screenshot under the campaign activity post. Tell us: “What promise do you want to make real, and how has this story inspired you to take action to fulfil that promise?” Include the hashtags #ทุกคำสัญญาเป็นจริงได้ and #PrudentialThailand in your comment. The activity runs from 4–16 November 2026, with 30 lucky winners receiving a Starbucks e-Coupon worth THB 100 each. Winners will be announced on 24 November 2026 via the Prudential Thailand Facebook Page. Through this initiative, Prudential Thailand aims to further reinforce its brand promise that “Promises, made real” – every promise can become a reality.
For more information and to watch all three inspiring stories under “Real Stories, Real Promises,” visit https://link.prudential.co.th/d0CX5
#ทุกคำสัญญาเป็นจริงได้ #PrudentialThailand
Prudential Thailand brings these three stories, inspired by real-life experiences, to life to reaffirm its commitment to standing alongside people through life’s most meaningful moments, celebrating their achievements, nurturing their hopes and supporting the people they love.
